The Most Important Lesson You Will Learn in Business

The Author of the most practical business book -creation vehicle. It is a means to make the money
Secrets To Retail Riches - provides the followingyou need and give you the time off you need, to do
article on knowing how to get exactly what youall the things you really want to do.
want from your business!And that's it! - A very simple statement but a
Why did I get started in this business?revelation to most business owners
This question is not as simple to answer as it mayThe entire focus of my mentoring program is to put
first appear, so really take your time to think aboutin place all that is needed, for you to step out of
it. Be very specific in your answer. It does notyour business - that is not be involved in its running
matter how long the answer ends up being.at all - and be making more money then you are
Most likely your answer will cover these points -now, so you can go and do the things you really
Ø To be my own boss.want to do!
Ø To work less.But I can't get you there if you don't know what it is
Ø To earn more money.you want and where it is you want to go. That's
Ø To do the things the way I think theywhy you need to have the end in mind.
should be done.So what is the end goal for you? Some of you will
Ø To have more time off.actually want to keep working in your business until
And that's great - except that none of these coverretirement. That's fine, but when is retirement? Is it
the end goal. I'll come back to this shortly.45 years old, 55, 60, 65, 70? And then what? What
You have probably found that your business is thedo you expect to do after that? More importantly
boss of you! It has you working harder and longerwhat happens to the business after that?
than you had ever worked before and usually forSome people just expect they will sell their business.
less pay! You are a slave to your customers, yourSome want to leave it for their children to run. Most
bank manager, your suppliers and others. You havehave never really thought about it.
less time off then ever before!Selling is the best alternative. It's your opportunity to
If you follow my mentoring program, you shouldreally cash out. It gives you a large lump sum to
already be turning that situation around. You shouldenjoy your retirement.
have efficient and effective systems in place for allEven if you have thought about leaving your business
aspects of your business. You should have, or beto your children or other family members, you really
looking at getting, the right staff and training them inneed to carefully consider several factors. Is it
these systems to work in the business, while yousomething they really want - or is it just something
continue to work on the business.you hope they'll want?
Through great marketing and value adding to yourWhat changes in the industry could affect the
products, you are attracting more customers andbusiness in the future and is that likely to make your
getting them to buy, through your selling strategiesbusiness a liability and not an asset to the people you
and your USP and guarantee.leave it to?
That's great - but you still don't have the end goal inSo now go back to the 2 questions you have written
mind.down and their answers. Now it's time to get serious
You need to determine exactly what it is you wishand really nail this properly.
you could do with your time.Keeping in mind everything you have just read,
Write this question down -answer these 4 questions as thoroughly as possible -
What is my number one passion?1. What do I really want from my business?
For some of you, it might be your business - Great!2. When do I want to retire from my business?
For others it may be spending time with the family or3. What do I want to do when I retire?
being able to see the grand children. For others it will4. How will I fund that?
be traveling the world. For others it would beThis will keep you focussed on where you want to
indulging in their hobby for most of the week andbe, which will determine which actions you need to
just relaxing for the rest of it.take in your business to get you there.
If you didn't have to go to work each day whatI can help you with that and every aspect of your
would you rather be doing? Write that down underbusiness through my step by step, hand holding
the question 'what is my number one passion?'mentoring program.
The most important lesson you will learn -At this site you can access over $2,000 of bonuses
You need to look at your business simply as a wealthfor FREE to help you and your business.