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Purchasing Management - A Driving Force to Maximizing Profitability

Purchasing Managers, purchasing agents andhaving long tenure... Promoting our senior
buyers are the life support system of yourbuyer to Purchasing Manager simply due to how
supply chain. I often use the phrase inlong they have been with the company is a
leadership training; "You're only as good ascommon mistake. This misconception is often
the people you surround yourself with." Thatbased on the lack of understanding about the
phrase also applies to one of the mostcritical nature of the position and how it
critical functions in wholesale distribution,should contribute to the overall success of
the Purchasing Manager. So what does beingthe organization.Different Skill SetsIt is an
the life support systems to supply chainundisputable fact that different skill sets
management mean? It means purchasing is theare required to become a successful
center of the universe, the equator, thePurchasing Manager as compared to being a
fulcrum when it comes to meeting customersuccessful buyer. Purchasing is a profession
demands. This is a common fact. We all knowthat requires professionals. Managing a group
it. Most of us say it and yet few of usof professionals with the type of
really understand it. Even the US Departmentpersonalities required to succeed sandwiched
of Labor Bureau of Statistics supports itbetween the needs of the sales force, the
with reams of data on purchasing. However,needs of the vendor partners and the
the more important, often overlooked,obligation to be cost effective, competitive
misunderstood and underutilized concept isin the market place and maximize growth and
that Purchasing Managers in our industry areprofitability is not an ordinary challenge.
really the "Tendons and Muscles" that enhanceYet, in my humble opinion, it is probably one
profitability within the supply chainof the most important management positions
itself.Most of us "Talk the Talk" and canyou can hold in a company. Purchasing
quote supply chain gospel. In fact, deep downManagement holds the key to meeting company
we really do believe that profitability inobjectives. Effective Purchasing Management
the industry is driven by the supply side ofbuilds the platform for success.Don't cringe;
the equation. Yet, in reality, we may notPurchasing Managers need to have a sales
really understand the true value, thepersonality before they can really understand
contributions, the skill set required forthe science of selling in the wholesale
success and how to recognize or leveragedistribution industry. This is a prerequisite
talent within our own organization for thisto building an effective, supportive
critical piece of our overall successpurchasing organization that develops policy
formula.Supply Chain Managementand procedure, creates a cost effective
(SCM)Understanding SCM is basic toprocess, negotiates beyond the purchase
understanding the necessary purchasingprice, develops a staff that understands the
culture required to leverage our ability tonecessity of relationship equity with the
maximize profitable growth. It begins withinternal sales force and embraces the concept
understanding your markets, your customerof purchasing strategies that are in
base and the future of the industry. It isalignment with company strategy. This sales
critical that we understand SCM and how toDNA will come in handy for the development of
create an effective purchasing culture thattrue partnerships with vendors and gain the
supports company strategic initiatives. Thisrespect of the company's sales
obviously includes maximizing profitableforce.Experience in the industry is critical
growth while maintaining world class serviceand a college education is a foundation to
and customer satisfaction.Keep in mind thebuild upon. The building blocks should
fact that the supply chain will exist whetherinclude:-  Leadership  Skill  Development
or not we have a competent, Superstar
Purchasing Manager running the buy side of-  Mentoring  &  Coaching  Skills
our profitability equation. (E-mail for a
copy of the article "Margin Management--Using-  Sales  Effectiveness  Understanding
the Supplier Profitability Ratio") There are
a number of academic definitions of SCM- Purchasing Certifications (CPM, APP, CPP
published today for reference. However, Ietc)
believe the definition can be stated in these
terms:"Supply Chain Management is the-  Organizational  Skills
coordination of partnerships between the
manufacturer, importer, distributor and-  Scenario  Planning
customer that results in maximizing growth,
profitability and customer satisfaction."How-  Strategic  Thinking  Skills
Do We Create the Successful Purchasing
Culture?The Purchasing Manager must become-  Time  Management
the Driving Force. Sometimes the simplicity
of the answer lies within the complexity of- Operational Analytical SkillsSuper Star
the question. Start by asking the followingCharacteristics-  Highly  Self  Motivated
questions:1. How was the Purchasing Manager
selected?-  Optimistic
2. What criteria were used in the selection-  Excellent  Leadership  Skills
process?
-  Skilled  at  Coaching  &  Mentoring
3. What kind of qualifications beyond
seniority  was  brought  to  the  table?-  Calculated  Risk  Taker
4. What kind of training did the Purchasing-  Listens  Well  ---  80%  of  the  Time
Manager  receive  after  being  promoted?
-  Plans  Well
5. Does training include leadership skill
development, coaching, mentoring,- Ability to Think Outside the Box Because
negotiations, sales effectiveness and teamThey  Know  What  Goes  on  Inside  the  Box
building?Keep in mind that the purchasing
environment at many companies is strictly-  Excellent  Communicator
determined by size and revenue stream of the
organization. In larger organizations there-  Inspires  Excellence  in  Others
is a distinction between the duties of a
Purchasing Manager, a Buyer and a Purchasing-  Strong  Social  and  Interpersonal Skills
Agent. And in some cases we just employ order
placers with little or no responsibility for-  Commands  a  Presence
growth and profitability.Purchasing agents
and buyers often focus on routine tasks and-  Honesty
they may specialize in particular product
lines or other groups of related commodities.-  Integrity
The Purchasing Manager needs to focus on the
strategic side of the business, tracking- Embraces Accountability for Self and
market trends, customer preferences, pricePurchasing PersonnelStop and ThinkWhen the
trends, cost effectiveness and managing thetime comes for your company to create the
supply chain. This includes evaluating andposition of Purchasing Manager or perhaps you
qualifying vendor partners, improvedrealize it is time to redefine what
negotiations and the support of merchandisingpurchasing management is all about --- Stop
strategies. Critically important to creatingand Think; or, as Lieutenant General Russell
a successful purchasing culture is theirHonore so eloquently stated during the
ability to coach, mentor and train theirKatrina crisis, "Don't Get Stuck on Stupid".
buyers on creating profitability, maximizingThink about the real value Purchasing
customer service and building relationshipManagement should bring to the company. Think
equity with their own sales force.Theabout leverage, profit opportunities,
Purchasing Management SuperstarFinding themerchandising and product creativity. Think
right person to fill the critically importantabout, cost effectiveness, relationship
role of Purchasing Manager can become quite aequities and most importantly, think about
challenge. Often times there is a tendency tothe individual requirements necessary to
simply rely on tenure, product experience andmaximize success. Purchasing Management
the compassionate, often misguided feelingsshould focus on maximizing profitable growth.
of employee entitlement.The Owner -----"WeWe all look at sales first when it comes to
have grown to the point that Purchasinggrowth and profitability. Don't overlook the
Management needs to become a strategicability and responsibility to contribute to
initiative. Let's promote Old Joe, he's beenthe primary reason we are all in the
with us for twenty two years now and has beenbusiness. Remember, Purchasing Management
handling the commodity side of our businessmust become the muscles and the tendons that
for the past fifteen years."The VP of Salesmaximize profitable growth. Dr. Rick Johnson
---- "But Joe doesn't have any formal() is the founder of CEO Strategist LLC. an
management training and some of our salesexperienced based firm specializing in
people think he's a real pain! He's doesn'tleadership and the creation of competitive
understand cost effectiveness and lacksadvantage in wholesale distribution. CEO
creativity. Remember the major problem we hadStrategist LLC. works in an advisory capacity
with our number one supplier."The Owner ---with distributor executives in board
"Hey, he's been with me for twenty two years.representation, executive coaching, team
He deserves a promotion. We can send him to acoaching and education and training to make
seminar on Time Management."Some of youthe changes necessary to create or maintain
readers may recognize that conversationcompetitive advantage. You can contact them
however many may not recognize the fallaciesby calling 352-750-0868, or visit for more
that lie within it. In wholesaleinformation. CEO Strategist - experts in
distribution, it seems that the primaryStrategic Leadership in Wholesale
prerequisite for becoming a PurchasingDistribution.
Manager is being a buyer for the company and



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