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MBA Dissertation: Managing Creativity and Innovation

There are a number of critical issues tomastering all the literature foster
master in the art of creativity andcreativity and innovation or does
innovation  management:over-specialisation  cause  blinkered vision?
- What are the critical differences between- What are the differences between radical
creativity and innovation? Are differentand incremental creativity and the
competencies  required?consequences for structures, processes,
skills and resources? Is it wiser to target
- Do "creative people" have commonradical  or  incremental  ideas?
characteristics and, if so, what are they?
Are  they  stable  across  situations?- Is there value in structure and goals or is
"do  your  best"  more  effective?
- Can creativity be learned and developed or
is it a special gift? Why is it that some- Is there a process that makes insight,
people  just  are  more  creative?eureka, the aha! experience more likely? Does
this process allow us to produce a stream of
- Why is motivation more important thanconsistently  good  ideas?
nature or nurture? How can it be enhanced,
measured  and  managed?- How do we value an idea, so as to decide
how to invest resources? How do we risk
- Blocks and unlocking. Organisationalmanage  the  innovation  process
culture. We can all be more creative, so what
is stopping us? What properties of anLearn  more...
organisational culture cultivate
productivity?The Complete MBA dissertation on Managing
Creativity  and  Innovation  can be found at
- What properties of an organisational
structure foster creativity and innovation?You can also receive a regular, free
Organisational structure results from anewsletter by entering your email address at
number of factors and modifying it is oftenthis  site.
not desireable, so how do we get around this?
Kal  Bishop,  MBA
-  What is the most effective team structure?
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- What is the role of knowledge? How do we
effectively collaborate and use networks toYou are free to reproduce this article as
frame-break and reduce path dependency? Howlong as no changes are made and the author's
do we tap into tacit knowledge? Doesname and site URL are retained.



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