| Creativity can be defined as problem identification | | | | causes some participants to prioritise their position in |
| and idea generation whilst innovation can be defined | | | | the hierarchy rather than focus on the best |
| as idea selection, development and commercialisation. | | | | outcome.b) Ineffectual group dynamics such as core |
| There are other useful definitions in this field, for | | | | and peripheral groups stop the exchange of |
| example, creativity can be defined as consisting of a | | | | information and enhance parochialism, path |
| number of ideas, a number of diverse ideas and a | | | | dependency and competency traps, resulting in |
| number of novel ideas. | | | | inferior outcomes.c) An emphasis of competition over |
| There are distinct processes that enhance problem | | | | collaboration. Again, this restricts information flow as |
| identification and idea generation and, similarly, distinct | | | | opposed to encouraging intellectual cross pollination. |
| processes that enhance idea selection, development | | | | These and other topics are covered in depth in the |
| and commercialisation. Whilst there is no sure fire | | | | MBA dissertation on Managing Creativity & |
| route to commercial success, these processes | | | | Innovation, which can be purchased (along with a |
| improve the probability that good ideas will be | | | | Creativity and Innovation DIY Audit, Good Idea |
| generated and selected and that investment in | | | | Generator Software and Power Point Presentation) |
| developing and commercialising those ideas will not be | | | | from |
| wasted. | | | | You can also receive a regular, free newsletter by |
| Good Thinking | | | | entering your email address at this site. |
| Leaders should be wary that good thinking remains at | | | | Kal Bishop, MBA |
| the top of the agenda. Good thinking helps focus | | | | ********************************** |
| problem identification, idea generation and the | | | | You are free to reproduce this article as long as no |
| following drive through the innovation process. Some | | | | changes are made and the author's name and site |
| factors that inhibit good thinking include:a) Leadership | | | | URL are retained. |
| battles. Often the competitive urge for leadership | | | | |