Green Supply Chain Strategy To Restore Your Competitive Advantage

There is an increased demand from governmentFor example, nowadays, new product development
regulations on the climate control and renewablewill not be only the responsibility of product design
energy.  Manufacturing community has to reactand engineering department; it also includes the fully
timely and positively in order to survive the newteam-work among marketing, engineering,
measure against the raw materials and productsprocurement, logistics, and materials operations. 
requirement to ban the use of hazard components. Questions like: how to ship your products to
The concept is not only applied in the componentcustomer effectively?  What green components can
level, but also includes the packaging materials andbe purchased?  What is the optimal packaging size
the flow of supply chain elements.  To use re-cycleand re-cycle materials to pack your product?  How
of raw materials, to reduce the overall logisticsthe import country will tax your product besides
distance (from suppliers to customers), to reduce thecountry of origin?  Company has to consider the
overall weight of the shipment, to adopt more greennew product development process as part of the
suppliers, to tightly control the pipe-line inventorygreen supply chain strategy.    
(reduce the risk of obsolete when demand drop) areManufacturer has to design their process in a green
those elements which request the immediateway as well.  Indirect supplies should not include any
attention of manufacturers to cope with the greentoxin materials.  Process will not generate hazardous
policy. wastes and emissions to the environment.  There
The green initiatives also help company to maintainare some cope of conducts to govern such
and enlarge customer base (since green policy is onerequirements in different industries; like, automobile,
of a marketing scheme).  Environmental concern andtelecommunication, electronics, and medical.  In fact,
social responsibility are the selling point of yourmajority of large MNC (Multi-national Corporation)
product to your customers which will make youralready have their own manual regarding world-wide
company to sustain your competitive advantage.  Asgreen supply chain implementation and policy.     
a matter of fact, your competitors are under sameThe development and implementation of green
market force to change their direction and prioritysupply strategy is not only to fulfill the customer
toward more green initiative.  Therefore, yourneeds; but also to meet general public's expectation
company should exceed the effort your rivalfor manufacturer to improve and enhance the role in
competitors will do.  In addition, more countries willsocial responsibility and environmental concerns.  In
enforce importers to import green products to theirexchange, the company will gain sustainable
nations with tax incentives.  This will trigger yourcompetitive advantage in the industry.
chance of selling in these nations.