Workflow and BPM: What’s the difference?

I am often asked “What’s the differenceWith the “AS IS” discovered the next step
between workflow and BPM? Are they not the sameis to develop an improved future state process
thing?”design. The future state design is referred to as the
 “TO BE”. The end goal of the business
Vendors typically offer either workflow or Businessanalyst is to evolve the AS IS to a TO BE design
Process Management software.  Some largerusing various optimization techniques.
software vendors offer both. Workflow is standard 
functionality included in many Enterprise ContentIdentifying issues and opportunities for improvement
Management (ECM) software systems.  Once youwithin the existing process is often a goal of the
understand workflow you’ll understand why.business analyst throughout their interviews with the
 subject matter experts. By understanding the
A Business Process Management suite of toolsproperties of the AS IS process along with capturing
(BPMS) is an alternative to workflow.  A BPMS canany issues or opportunities for improvement, the
be used in lieu of workflow where additionalbusiness analyst will gain an understanding of what
functionality is required. It’s important toprocess design changes are required..
understand how these two products differ. 
What is Workflow?Another goal of the business analyst is to
Unstructured content, better known as an electronicsubstantiate any process design changes by
image of paper document, has a specific lifecycleperforming a gap analysis. The gap analysis compares
within a business.  In this case we define athe AS IS with the TO BE process model. A
“lifecycle” as the period of time a piece ofquantitative gap analysis involves process properties.
content is useful to a business operation. An exampleCommon properties used in a gap analysis are cycle
of unstructured content might be the electronictime and process costs.
image of a purchase order. A purchase order is a 
common document used by many businesses.    Let’s assume using our purchase order example
 the office supply vendor has completed their
Electronic document images flow between thediscovery of the order entry AS IS process.  Then
various workers of a business. The workers need tothey performed a gap analysis of the AS IS versus
reference the document images to accomplish theirthe TO BE process designs. Their analysis determined
work. Workflow is nothing more than the work tasksthe order entry process can be streamlined by
a piece of content is involved in over its lifecycle.eliminating two unnecessary activities, by doing
 another two activities in parallel and by fully
Let’s use as an example a purchase orderautomating three manual activities.
scenario. If we follow the steps a purchase order 
takes throughout its lifecycle we can understandBefore the business analyst gives the TO BE process
what “workflow” is. Imagine a companydesign requirements to the development group for
needs to replenish their stock of office supplies. Theyimplementation, the business analyst might perform
send a purchase order to an office supply vendor forsimulations of the TO BE design. Simulations might be
the supplies they require. The office supply vendorrun to determine how the new process design will
receives the customer’s order. The office supplyreact to increases in the order volume. Using a
vendor’s subsequent processing of the order isvariety of “what if” scenarios the TO BE
an example of a workflow.order entry process design is proven out as an
 optimum  new process design. The development
Once received and prepared, the purchase order isgroup then creates a new order entry application
scanned to create an electronic image of it. This isfrom the business analyst’s TO BE process
where the purchase order document workflowdesign.
begins. After the image is created it is sent to the 
order entry clerk’s work queue of orders to beNow, when the office supply vendor receives a
processed. The clerk views the purchase orderpurchase order it is immediately scanned and specific
image. From the image the clerk enters the productsinformation is automatically recognized and extracted
and quantities into an order processing application.from the paper document. Once extracted the data
The application forwards the order and theis used to validate customer information on the
supporting purchase order image to the warehousepurchase order directly with information from a
for fulfillment.Customer Relationship Management (CRM) application.
 Based on the TO BE order entry process, if the
The entered order and purchase order image arepurchase order is from a new customer the
routed to the work queue of a warehouse clerk. Thecustomer information will be automatically added to
clerk will have the items on the order picked fromthe CRM database. This newly automated step was
warehouse stock. Once collected the office productsproven during analysis to save not only time but also
are packaged by a shipping clerk to be sent to themoney.  Another aspect of the TO BE design is that
customer. Using the order management applicationthe office supply vendor can now accept orders
the shipping clerk manually confirms the order hasdirectly from their web site.
been completed and it is ready for shipment. As one 
last check the clerk views the packaged order andProduct information on the purchase order is
compares it to the products listed on the image ofautomatically recognized and extracted and input
the original purchase order.directly to the order management application. The
The next step in the workflow is the shipping clerkorder is validated for completeness and correctness
releasing the package for shipment. The shipping clerknow in a fully automated manner. If the order passes
then forwards the order along with the purchaseall checks an electronic message is generated for the
order image to the billing department.  The billingitems being ordered to be picked from warehouse
department generates an invoice which will be sentstock. Once picked the products are packaged and
to the customer. The billing clerk electronically marksshipped to the customer. An invoice is automatically
the order as completed and archives the purchasegenerated and delivered electronically to the
order image in an electronic folder. This is the finalcustomer who placed the order as soon as the order
step of our purchase order workflow example. Ouris shipped.  The customer also receives an email with
example shows workflow as the automation ofa delivery status.
paper flowing through a process. Instead of moving 
paper physically, we’re moving images of thatUsing BPMS our office supply vendor will also
paper electronically through a sequence of workimplement monitoring of their new order entry
tasks. Now let’s look at Business Processprocess. They can closely manage the cycle time of
Management.their process from order receipt to shipment. They
What is Business Process Management?implement Business Activity Monitoring (BAM) to
Business Process Management (BPM) is a businessinstrument their new order entry application.
discipline. It encompasses a methodology which is 
used to continuously optimize the way a businessUsing BPM the office supply vendor has the ability to
operates.  To satisfy comprehensive BPMre-analyze their order entry process model anytime
requirements a suite of integrated business processtheir business environment changes. Now instead of
tools (a BPMS) is required. A BPMS enables theanalyzing process metrics gained during interviews,
understanding, management and optimization ofprocess analysis will be based on metrics measured
business processes. Let’s again use our purchaseduring process execution. This is why a truly
order example but this time let’s put it in theintegrated BPMS is important.
context of BPM. 
 An integrated BPMS ensures any re-analysis will be
The objective of workflow is to replace the physicalbased on real world execution statistics. Execution
movement of documents with the electronicdata is collected during the monitoring (BAM) of the
movement of documents in a pre defined sequence.order entry application.
The objective of BPM is overall businessConclusion
management and optimization using process centricBPM is understandably mistaken as workflow and visa
technology.versa. Typically companies start with the
 implementation of an Enterprise Content Management
BPM starts with the quantitative analysis of existing(ECM) system. The goal of which is to reduce their
business processes. This type of process analysis isoverall use of paper documents. A subsequent phase
referred to as Business Process Analysis (BPA). Toof an ECM implementation is to replace the physical
perform BPA you first need to establish a baseline ofmovement of documents with an electronic
characteristics for your existing processes. Theorchestration of document images. This is workflow.
baseline is established by discovering in depth details 
of the current state of the business processes.BPM provides more than electronic document
 movement. BPM is a technology-based approach for
This current state, referred to by business analystsunderstanding, managing, and optimizing business
as the “AS IS”, is discovered by the businessprocesses. Some companies that start with workflow
analyst interviewing various subject matter expertsand then graduate  to BPM. Some start with BPM.
who are responsible for specific business processes.What did you do?